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Overview

The site was adequate but wasn’t responsive and didn’t represent the image the client wanted for their organization.

Client

NLGI was incorporated in 1933 as the National Association of Lubricating Grease Manufacturers, Inc., for the purpose of writing a code concerning the NRA (National Recovery Act). In 1937, the name was changed to the National Lubricating Grease Institute. Its founders were J.R. Battenfeld, Battenfeld Grease & Oil Corporation; Guy Peters, Oil Craft Inc.; and W.H. Sauders, International Lubricant Corp. Another name change was made to NLGI in 2001. Their website is used to sell items for their industry and archive versions of their member publication articles.

Project

The site needed to work responsively and represent the organization the way they expected. It also needed for visitors to be able to do full text search of their 70+ years of past articles from their magazine and to be able to view them.

Our Role

We updated the appearance of the current theme and focused on better design elements and improved how pages appear on mobile devices and desktop. We developed a custom application to work within WordPress to allow full text search of PDF versions of magazine articles which was integrated with a shopping cart for selling the downloads and allowing members to download at a discount rate.